Hi, I'm Bridget
I love what I do. I spend my days building a life and career that is fulfilling, exciting, and ticks all the boxes of the things I care about most.
I've been specializing in content marketing for over a decade. In that time the industry has experienced immense change, growth, and disruption -- we've ushered in the era of SEO, seen the rise and fall of new platforms, and shown the world the valuable connection between impactful content and the bottom line.
If you need help shaping your brand, telling your story, or cultivating a stronger online community, I'm your girl.
I develop, edit, and execute high-level content for a variety of clients in various industries. My specialties include strategic content development for websites, blogs, eBooks and whitepapers, and other online publications to strengthen thought leadership positions and boost SEO.
My specialties include corporate communications, fundraising, writing, editing, social media, brand management, special events, B2B marketing strategy, and communications.
My clients span the globe and come from a diverse array of industries including technology, food and beverage, and retail.
This has made me skilled at translating complex topics into compelling stories, and reaching new audiences in innovative ways.
I am a marathoner nine times over and one-time ultra-marathoner. I'm always up for a good live music performance, a good book, and a good late night dance party. I currently live in Philadelphia with my husband, our baby boy, and our cat Taco.
My Latest Projects
Here are some of my latest works --- if you're looking for a specific project or would like a deeper look, just ask!
MAPSPEOPLE EBOOK LIBRARY
Working with the MapsPeople Marketing team, I edited existing eBooks and wrote new eBooks to expand their online Resource Library for their indoor digital wayfinding platform and Google Maps Platform licensing. eBook topics include indoor wayfinding for hospitals, stadiums, large corporate campuses, universities, and convention centers.
ANNA'S TAQUERIA WEBSITE
Working directly with the founders of Anna's Taqueria, I re-wrote the entire company website to modernize tone and language and better portray the company brand and values of this beloved Boston burrito chain.
ASKCODY WEBSITE & BLOG
When AskCody broke into the U.S. market, they turned to me to help them capture and spread their English voice. I completed a total content overhaul of the website to improve voice for the English market. I now regularly contribute to the company blog in order to boost SEO, strengthen their thought leadership position, and create a personable voice for the company.
TARGIT WEBSITE
I worked directly with the TARGIT CMO and Marketing Team to produce all content for the total re-branding of this business intelligence and analytics company. Along with a lead graphic designer and UX specialist, I was involved from concept inception to completion of the entire website re-design. I worked to inject more personality into the pages, optimize content for SEO, and create a brand that employees were proud to work for and clients were confident to work with. I currently write for the company blog, website, social media, and Marketing campaigns.
GAVOTTES PRODUCT SHEET
I created a Sales Sheet for health food industry conventions and other special events to help Loc Maria Biscuits break into the U.S. market with their gourmet Crispy Crepes. The audience was retailers looking to add more products to their shelves. My goal was to make Crispy Crepes and other Loc Maria biscuit products an appealing addition for consumers and profitable choice for retailers. Following that, I wrote the content that will be placed on the Crispy Crepe holiday tins.
ACADAL WEBSITE & BLOG
Acadal was faced with the double challenge of translating a complex topic into an understandable subject while trying to strengthen their brand the U.S. market. I worked directly with the company founder and CEO to revamp website content for the English market. I also created the company blog and established the social media strategy for this online learning platform.